LA Pride 2024

This year, I had the incredible opportunity to collaborate with James Junk on a complete redesign for LA Pride 2024. Inspired by vintage Olympic typography and retro campaign aesthetics, we created an entirely new visual identity for this iconic event. From branding and custom typography to character design, way-finding, and merch, it was a massive project that allowed us to celebrate over 50 years of LA Pride’s legacy in championing equality and inclusion.